It's time for a new dawn
Black Friday Sale LIVE -- 15% OFF
It’s time for a new dawn. The old food pyramid is dysfunctional and everyone knows it. Meat shouldn’t be feared. Eggs aren’t evil.
We need to be nourishing ourselves with real food. So we took things into our own hands... You can now showcase our NEW food pyramid right in your home. Whether that’s in your kitchen or kid’s playroom. That’s not the only thing you can show off.
Fundamentals presents a set of twelve prints for you to spread as much propaganda as you please. These are the infographics included: new food pyramid, mineral cheatsheet, vitamin cheatsheet, you need to be eating more oysters, you need to be eating more steak, how lucky we are to be surrounded by thing that grow, best cooking pan, best cooking fat, best cutting board, best hydration drink, supermarket cheatsheet and immaculate summer diet.
Each print’s sized 8.5” x 11”, printed on 350gsm art paper with a protective matte finish. The entire collection rests in a bespoke WARKITCHEN linen gift box that’s finished with a midnight green grosgrain ribbon.
The phrase “every little thing is an opportunity for unlimited expression” is debossed along the top lip, serving as a constant reminder that beauty matters. At any moment in time, it gives you an excuse to view the world differently. A fresh perspective. And sometimes, that’s all you need to turn your day around.
Our Black Friday sale also applies to our SUMMER coffee table book. Once they sell out, they’re gone forever. That’s our only print magazine available right now before our next print - Winter 25/26 which drops January 2026. Get any two items and qualify for free US shipping.








